Barefoot Blooms takes pride in designing gorgeous arrangements for everyone with local, seasonal, organic flowers – and making them affordable. Using both cultivated and native plants and shrubs, we want anyone to be able to buy our flower arrangements and to feel good about buying them.
It saddens us to know the devastating negative social and environmental costs associated with large-scale flower production.“Floriculture” is big business – riddled with intensive chemical use, unregulated labour issues, and other devastating social and environmental impacts. Ironically for the consumer, flowers are purchased and usually given as a sign of something beautiful - love, respect, celebration, when the process of growing harvesting and shipping commercial flowers can be anything but beautiful for the planet and those involved.
Barefoot Blooms aims to provide flowers that represent values of sustainability. Starting with the selection of the seeds themselves and the thoughtful preparation of the soil in which the seeds and young plants will be sown, through the harvesting and flower arranging.Local, seasonal and organic isn’t just about food, it’s about all we consume, including the flowers that make us smile!
Before buying flowers, ask your florist about the flowers they sell. If the flowers are fair trade, they should be labelled with the country of origin along with a seal from organizations like Rainforest Alliance Certified, VeriFlora Certified, Sierra Eco Certified or FloVerde. The industrial flower industry is wrought with environmental and social issues. In Canada you'll spot the Sierra Eco logo on a bouquet or in a florist window. The Sierra Eco logo was developed by Canada's largest importer of flowers over a decade ago (sierraeco.com). What does it take to be certified Sierra Eco? Basically, flowers have to be certified by Veriflora, Fair Trade, Florverde or Rainforest Alliance. Essentially, that means some of Sierra's flowers are fairer and more environmentally responsible than others. It's a start, anyway.